FREEFORM
Visualization & Prototyping
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I began my project by analyzing the ways people organize their tasks and their work. I conducted a survey, which divided the survey population into four distinct organizational groups: Get It Done; East Things First; Start Big; and Maybe Later. While I found planning trends among the individual groups, there is no correlation between these groups and their organizational habits. A thorough investigation led me to creating freeForm, an organizational tool that allows each user to customize his/her own experience to suit individual needs.
The product allows the user to create their own organizational system, with a variety of pocket sizes and layouts to choose from. The customer would receive a blank book and could arrange and rearrange the pockets as necessary. Custom-sized dry erase sheets would also come with the book, allowing the user to easily move their tasks or lists as priorities change. The hard plastic pages make freeForm durable, and the binder rings allow the customer to reorder the pages with ease. The user even has the ability to rotate individual pages, with binder holes punched into each of the four corners.